Why attend MIPIM | Is the largest event in Real Estate worth it?

In this special episode of Urban Forecast Podcast, we’re diving into the buzz of MIPIM – the global real estate event in Cannes. We discuss why we attend, how it compares to UKREiiF, and the evolving landscape of networking in the industry. From the shifting presence of local authorities to the changing culture of the event, we explore whether MIPIM still holds the same influence post-COVID and amid economic pressures. Tune in for insights on the value of attending, the realities of costs, and the opportunities that make it a must-visit for many in the built environment.

Key Takeaways

1. MIPIM remains a key global networking event – It offers a chance to connect with real estate professionals, investors, and decision-makers in an international setting.
2. The role of local authorities is shifting – Post-COVID and with financial pressures, fewer local councils attend, altering the traditional networking landscape.
3. UKREiiF vs. MIPIM – UKREiiF provides strong UK-focused opportunities, but lacks the global investment presence and glamour of MIPIM.
4. The cost of attending is significant – With tickets, accommodation, and travel, budgets can easily hit £10,000 for two people.
5. The culture of MIPIM is evolving – While it has historically been male-dominated, there is increasing diversity in attendees.
6. London has a strong presence – The London stand at MIPIM acts as a key hub for architects, developers, and planners.
7. Beyond the Palais – Much of the real networking happens in the bars, restaurants, and informal gatherings around Cannes.
8. RIBA offers discounted access for chartered practices – This can help ease the financial burden for first-time attendees.

Best Moments

💬 "MIPIM is about networking, bringing people together, and having ideas—it’s more than just an expo."

💬 "There’s a perception of it being a ‘champagne-on-the-beach’ event, but in reality, it’s where big discussions about investment and development happen."

💬 "UKREiiF is great, but it can feel like a holiday park in Butlins compared to the international scope of MIPIM."

💬 "Whether you’re in the Palais or just at the bars and restaurants, the real value of MIPIM is in the people you meet."

VALUABLE RESOURCES

Ackroyd Lowrie - https://www.ackroydlowrie.com

MIPIM - https://www.mipim.com/en-gb.html#/

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ABOUT THE HOSTS

Jon Ackroyd and Oliver Lowrie, the visionary hosts of Urban Forecast, bring their expertise from leading their innovative practice, Ackroyd Lowrie. Known for pushing the boundaries in urban design, Jon and Oliver use their podcast to delve into the future of cities, sharing insights from their work on projects that emphasise sustainability, community, and transformative architecture. Through Urban Forecast, they engage listeners with discussions on how architecture and design shape urban living, aiming to inspire new ways of thinking about the spaces around us.

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